Loylogic Partners with Miles & More to Launch Multiply Miles, an Innovative New Solution That Allows Members to Earn up to 300% More Miles from Flying
“A product like Multiply Miles could become very significant in the future,” says Hofer. “We need to adapt and empower customers to make the most of their loyalty program experiences, and stimulate the industry along the way. Customization and greater benefits are key to achieve that.”
About Loylogic
Loylogic is the world’s leading innovator of points commerce experiences. We build and run engaging loyalty solutions that empower programs and members with more choices to collect and redeem points online, in-app and in-store. With international offices and a global content platform featuring millions of products and services, Loylogic is the partner that the world’s leading loyalty programs trust with making their points and miles loved most.
More information at www.loylogic.com[1]
Press contact | Mauro Battellini press@loylogic.com[2]
About Miles & More
Miles & More is Europe’s leading frequent flyer and awards programme. More than 25 years of experience and cooperations with 300 partners across the globe make Miles & More GmbH, the operator of the programme, an expert in approaching individual customers and ensuring their loyalty.
Members have the opportunity to earn and redeem Miles & More award miles when flying and with high-quality brands anchored in many important areas of life. With flight awards as its linchpin, the Lufthansa WorldShop and numerous hotel and rental car partners, Miles & More is strongly positioned along the entire travel chain. The Miles & More credit card also enables members to easily earn award miles in everyday life.
In the core markets of Germany, Austria and Switzerland in particular, the programme’s partners benefit from access to a discerning target group: Miles & More members can be targeted with content according to their individual preferences. Miles & More GmbH was founded in 2014 as a wholly owned subsidiary of Deutsche Lufthansa AG in Frankfurt.
More information at www.miles-and-more.com and www.miles-and-more.com/press[3][4]